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Google play and app stores are big platforms for storing apps related to books, games, magazine, mobile apps, movies, music, TV and more. Millions of apps are deploying into Google play and app stores. Google don’t fallow the pre-approval process but it evaluates policies before deploying the app into google play and app store. On 22nd December 2018, Google updated content policy to protect users from harmful and malicious apps. If it found anything against policies and deceptive behavior, it immediately blocks all the accused apps. 10 Reasons Google Play and App Store Block Applications
Here are 10 Reasons Google Play and App Store Block Applications:
#1. Promotion of Unapproved Materials
Promotion of something is the first and foremost reason for the blocking of apps. Because everyone is competitive in promoting their own brands and apps. Some people misuse the promotion policy for getting their apps to a top.
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However, if anybody violates the policies, Google Play Store will ban their app that contains promotion of all the items that related to
- unapproved pharmaceutical and supplements
- related to the products of weight-loss/control,
- ephedra, and
- anabolic steroids, etc.
The non-government approved medicines in a way curing the diseases, herbal and dietary supplements without doctor’s prescription, false or misleading claims that imply product like pharmaceutical one, the products that are similar to approved products names, etc. So, don’t promote your app in deceptive modes. Those apps will be out of Play Store boundary.
#2. Content Violation:
If there is any objectionable content such as including reviews in the app description, the name of the other apps in replies to reviews unless its in the context, the Play Store will block those applications. Posting app links in any app review and feedback section, and offering money for the reviews is subjected to be blocked.
Provoking SMS or email inside the app without displaying the app features will be blocked by play store. Apps whose objective is promoting objectionable user-generated content also subjected to the blocking.
#3. Use of Black-hat Techniques:
Everyone knew Digital marketing techniques for their businesses and apps. Some apps use black-hat techniques such as keyword stuffing in the app description in order to be visible on search results. Google never accept such kind of things. It bans apps that use excess keyword density.
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#4. Security Issues:
Security issues are another main reason for blocking apps as users security is the top priority for Google Play Store. The apps which can’t assure security, or which provides false security for user’s information will be blocked by Play Store. The apps which protect the user’s data will only stand in the Play Stores.
#5. Copyright Usage:
Squandering of others trademark or copyrights reserved to be blocked. Copyright infraction, imitation of logos, and using copyrighted images or description in apps lead to blocking.
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#6. Malicious apps:
Millions of users downloaded malware from Google play store through malicious apps. Some apps inject malware in phones in a deceptive manner. Beware!, Photo-stealing malicious apps exist nowadays. These apps never have room in the Play Store.
#7. Erotic Content:
No erotic content at all. If Google Play and App Store finds the apps with sexually abusive content, sexual description or images or videos in order to promote their apps, it will clean them up. The sexual abusive images, humiliation, harassment, and exploiting of others worth for blocking.
#8. Fraud Advertisements:
Fraud advertisements such as offering jobs which mislead people, irrelevant content will be restricted from App Play Stores. Some advertisements in a way advertising something good in the disguise of other wicked things. This type of fraud advertisement worth blocking from the Play Store.
The ads that force the users to click on it or download something are prohibited. Deceptive and disruptive ads will be banned by the Play Store. And the ads that imitate OS system notifications will be banned. The App owners who run in-app advertisements ascertain that they are running app relevant advertisements.
#9. In-app purchases:
The apps which provide in-app purchase of their products and sales must be cautious while transactions which use third parties. In case any misuse of it, those apps will be out of the App Store boundary. Besides, the apps which ask payment for extra levels of games and play time, etc. will be blocked if anything found fraud. Play store will block all apps which payments are against Google play payments system.
#10. Illegal activities:
The apps which depict the use or sale of illegal products or pharmaceutical supplements by minors will be prohibited by Play Store. Gambling apps in India will be blocked by Google Play and App store.
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Conclusion
These are some crucial points to be noted. There are many more. In the future, Google may update or modify the rules and regulations and their policies based on the user’s claims, any awful incidents happen.
Apps must be for the benefit of all humankind. In case, you find your app out of Play Store, you can check if any policy violation occurred. And be updated with the App Store policies. Your apps will be in the Play Store with flying colors.
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